Build a Company
that changes the world

Values-based cultures from day one

We Transform values into visionary cultures for tomorrow’s leading companies

Unleashing the transformative potential of human-centric business is key to tackling society's greatest challenges. Yet too often, the values and ethics necessary for building a competitive culture get deprioritized amidst the daily pressures of starting up and growing.

We created Next Big Thing to be the catalyst - helping you from day one to deeply embed your personal and company values into thriving workplace cultures. We guide fledgling startup founders and veteran leaders alike through a journey that translates personal values into actionable culture blueprints that attract and retain today’s talent, foster belonging, and build brand reputation.

Together, we're cultivating a new era of authentic, human-centric companies positioned for sustainable success and positive global impact.

Let's Start Building Together

Our Services

Where workplace culture meets the science of human values

Culture Foundations

Our 3-month VC partnership program to guide founders in building human-centric, purpose-driven startup cultures.

Lay the Foundation

Organizational Assessment

Discover the true alignment between your company's professed values and the lived experiences of your team.

Culture Surveys + More

Culture Catalyst
Program

Our free 3-week program helping underrepresented founders build innovative, values-based cultures.

Start Building

Tailor-made Transformation

We offer a variety of bespoke services designed to unlock your organization's potential. No team too small!

Tailored to You

As a new founder and CEO without a formal business background, I desperately needed a clear roadmap for organizational development. Next Big Thing delivered exactly that from day one. Their structured approach helped me outline specific steps for growth and development, giving me the direction I had been seeking.

Most importantly, my confidence as a leader has grown significantly through our work together. They not only provided concrete support but also helped me establish a foundation for psychological safety within our team – an essential element for the creative problem-solving our work demands. Their guidance has given me both the tools and confidence to lead effectively through various situations, and I feel much more equipped to navigate external challenges that may impact our employees.

- AARON VROLIJK, CEO OF HEALTH-ED 4 EVERYONE
Having a strong culture is essential for driving strong performance. Culture is often not a top priority for founders but it should be. Michael and Karen have created a formula that is accessible and not time consuming that will help founders lay the foundation for their culture in an easy and thoughtful way. I highly recommend their offering.
- FOUNDER & FORMER FORTUNE 500 EXECUTIVE
The Idealist team thoroughly enjoyed Next Big Thing’s workshop on how everyday awe can improve well-being for remote teams! It sparked meaningful conversations about our current and future awe practices, helping us strengthen our connections with one another, ourselves, and the world around us. The custom everyday awe materials and activities they created for our team culture Slack channel have been critical when the world has felt more tumultuous, and we’ve continued to use and reference them throughout the year.

- CORY WOOLMAN, CHIEF OPERATING OFFICER, IDEALIST CONSULTING
The Culture Catalyst course changed my life. It helped me realize what is important to me and why, and how to talk to other people to convey those values, even when it is a tough conversation. It has affected how I approach our company culture and has made people more interested in working for my company. I am so grateful for it!
- SERIES A FEMTECH FOUNDER
Karen and Michael are knowledgeable experts on all things culture and values in social impact, and the way they lead you through the journey of culture building created a safe environment, where we could share, listen, be creative, and receive advice from others. A must have for anyone who is serious about building an organisation that disrupts the norm.
- ADRIENN PASICS, FOUNDER, IMPACT WAVES

RESOURCES

Guide

Practical strategies for fostering belonging, equity, and well-being on your team.

Download
Insights

Our take on the future of work, founder well-being, and workplace culture.

Read
Webinar

A conversation on integrating Gen-Z's people- and planet-first mindset into the workplace.

Watch